Google has acquired Fabric, Twitter’s developer platform. The move was declared on Fabric’s blog on Wednesday morning and affirmed in a tweet by Sr. Director of Product, Jeff Seibert.
Fabric, which was acquired by Twitter in 2014, is mobile platform intended to help application developers enhance the dependability, circulation, income and personality” of their items, as indicated by Twitter’s blog entry.Everything from the ability to natively embed tweets in other apps to signing in with your Twitter credentials were made possible by Fabric.
Now that it’s been reacquired, Fabric will converge with Google’s Firebase development platform. “We quickly realized that our missions are the same – helping mobile teams build better apps, understand their users, and grow their businesses,” the Fabric team wrote in its announcement. “Fabric and Firebase operate mobile platforms with unique strengths in the market today.” And in case you’re a current Fabric client, don’t get scared, the stage will keep on functioning. You’ll simply need to consent to the new terms of administration, which will be accessible once the arrangement is finished.
Nevertheless, Twitter plans to continue investing in its public APIs and “Publisher Platform products including Twitter Kit and TweetDeck… Ads API, MoPub, and Gnip.” Twitter also began notifying its e-commerce platform customers Wednesday that it is phasing out its in-app “Buy” button as part of a larger move to slowly retire its commerce division, “as a result of the Twitter team pivoting away from their e-commerce focus.” The company reportedly will, however, continue to allow users to make donations to charitable causes for the near future.